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What is telemarketing software?

Businesses rely on outbound call centers to reach clients or potential customers for customer support, sales, research, or related purposes. While inbound call centers are focused on receiving calls, outbound call centers take a proactive approach.

Ringover’s cloud-based outbound call center software enables businesses to drive sales, generate meaningful insights, and grow their customer base. Make the most of every call with software that was designed to fulfill your unique marketing needs.

A friendly and flexible cloud phone system for your company’s everyday needs
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  • Unlimited calls to 110 destinations
  • Local number from 43 countries
  • Mobile, web, and desktop applications
  • IVR and call forwarding
  • Call logs and recordings
  • Click-to-call
  • Video conference, instant messaging
  • Access to our API
A 100% integrated cloud solution that empowers team management and support
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All SMART features, plus:
  • Local number from 65 countries
  • Advanced IVR (smart routing, call groups, call queues…)
  • 2 integrations
  • Advanced statistics
  • Coaching (double listening, whispering…)
  • Access to our webhooks
Advanced communication and productivity features to boost your business
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All BUSINESS features, plus:
  • Call campaigns
  • Power Dialer
  • Call scripts
  • Voicemail drop
  • Nearest number dialing
  • 3 integrations
  • Single Sign-On

What can our telemarketing software do for your business?

Simplify outbound marketing

Give your agents all the advanced functionality they need to move faster. Boost productivity while improving outcomes.

Extend your reach

Grow your customer base. Reach more prospective customers with features like outbound number selection and power dialing.

Optimize performance

Track and analyze call performance by agent. Empower your agents with live coaching that never disrupts the flow of a conversation.

Improve agent productivity

Minimize downtime between calls, automate workflows, and increase employee satisfaction with a platform that understands the processes you rely on.

Pursue more leads and generate more sales

Take advantage of automation and a user-friendly interface to empower your agents to do their best work. Here’s how Ringover’s telemarketing software can help grow your business one outstanding first impression at a time.

  • Experience high-quality audio calls and HD video
  • Get started in no time with Ringover’s simplified setup process
  • Integrate leading VoIP phones, conferencing hardware, and other communications equipment

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  • 99.999% uptime keeps your teams connected at all times
  • Access our world-class customer service when you need it most
  • Keep your communications safe with end-to-end encryption

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Telemarketing Software Features

International Numbers

Instantly create landline and mobile numbers in over 65 countries. Establish a local presence all around the world—no matter where you’re located.

Outbound Number Selection

Maximize efficiency and personalize every call by giving your agents a selection of numbers to choose from.

Dual Listening

Maintain high standards across all calls with dual listening, a feature that lets you tune in to agent conversations in real-time.

Conversation Joining

Give your agents the assistance they need when they need it with conversation joining. Jump into live calls to support your agents whenever necessary.

Call Routing

Make the most of your call center agents with advanced call routing. Effortlessly control call queues for specific departments or agents.

CRM Integrations

Ringover gives you all the CRM integrations your business needs to provide a consistent high-quality experience across all channels.

Analytics Dashboards

Monitor agent performance and key APIs with advanced analytics and real-time statistics that tell you everything you need to know.

Power dialing

Take agent productivity to the next level with automated dialing functionality that makes it easier than ever to schedule and launch outbound call campaigns.

Click to Call

Improve agent satisfaction and productivity with click-to-call functionality that eliminates the need for tedious manual dialing.

Telemarketing Software FAQs

  • Does Ringover provide international numbers?
  • What is an outbound call center?
  • Why does my business need telemarketing software?
  • How does Ringover help improve agent performance?
  • What is call monitoring?
  • Why is call monitoring important?
  • How does the dual listening feature work?
  • How do businesses improve the quality of their cold calls?
  • What is telemarketing?
  • What tools do telemarketers use?
  • What is CRM in telemarketing?
  • What are the 5 telemarketing techniques?
  • Are telemarketing calls illegal

Does Ringover provide international numbers?

Yes. You can activate landline and mobile numbers for more than 65 destinations worldwide in a matter of clicks. Our international calls put you closer to prospective customers at no extra cost. Establish international phone support, pursue overseas leads, and reach your full business potential with Ringover.

What is an outbound call center?

An outbound call center uses customer support agents and sales representatives to make outgoing calls to clients, prospects, or other businesses. Outbound call centers are typically responsible for telemarketing, customer service, marketing research, customer notifications, post-sale follow-ups, requesting information from business partners, and more.

Why does my business need telemarketing software?

Telemarketing promotes your business and informs critical decisions by allowing you to gauge customer interest in products and services. Telemarketing can also generate sales, boost customer engagement, and build long-lasting customer relationships. Outbound calls also provide businesses with the opportunity to collect constructive feedback from customers.

Robust telemarketing software gives you all the tools you need to expand your customer base and grow your business. Ringover’s telemarketing platform maximizes efficiency while generating comprehensive insights.

How does Ringover help improve agent performance?

Our virtual call center platform makes it easy for you to monitor, identify, and address agent performance. Features such as call recording, dual listening, and conversation joining let you keep an ear on conversations and offer assistance whenever necessary.

What is call monitoring?

Call monitoring allows you to monitor and analyze the performance of your call center agents in real-time or at your convenience. Ringover lets you monitor calls through live call listening, call barging (jumping into a live call), and call recording. Our whispering feature lets you speak to an agent directly during an active call without the caller hearing.

Why is call monitoring important?

Call monitoring is fundamental to maintaining the quality of both inbound and outbound calls that pass through your call center. Routine call monitoring allows businesses to enhance their customer service experience by continuously improving agent performance. Call monitoring is also key to boosting sales by optimizing how leads are handled.

How does the dual listening feature work?

Dual listening plays an important role in call monitoring. It allows you to evaluate agent performance and maintain excellent standards in real-time. Ringover lets you join into any live call, at any time. You can use our whispering feature to speak to an agent directly without the caller hearing.

How do businesses improve the quality of their cold calls?

Improving call quality starts with active listening and assistance through features like call recording, dual listening, and call barging. Having a trained sales team is also important. When onboarding new hires, it’s common to have them listen in on top-performing agents so that they can pick up new techniques.

What is telemarketing?

It is a complete suite of technology solutions that helps automate workflows, monitor calls, measure agent performance, and more. With unlimited VoIP calls to local and international destinations, it lets you run telemarketing campaigns efficiently and cost-effectively.

What tools do telemarketers use?

Telemarketers typically use tools like outbound contact center software to reach prospects and manage conversations. It is a bundle of technology solutions to maximize the efficiency and productivity of agents, thus helping them cover more leads and generate more sales in less time.

Of the many cloud-based telemarketing software providers in the market, Ringover is a popular choice for SMEs and large organizations. With features such as power dialing, click-to-call, voicemail drops, unlimited international and local VoIP calling, call routing, live call monitoring, call recording, call transfer, etc., it enables you to do telemarketing more efficiently.

Given below is a list of other leading telemarketing software providers in the market:

  • Ringover
  • Phone Burner
  • Ytel
  • Vocalcom
  • EVS7
  • CallPro CRM
  • CallFire
  • VanillaSoft
  • VICIdial
  • Calltools

What is CRM in telemarketing?

In the context of telemarketing, Customer Relationship Management (CRM) is a technology solution that helps you manage sales campaigns and marketing efforts. You can integrate your CRM with telemarketing software/ outbound contact center software to automate and optimize workflows.

CRM helps you run focused telemarketing campaigns by acting as a platform for capturing, collating, and organizing customer data from various channels. It gives you relevant and real-time information about customers, their interests, behavior, and other details.

With such insights from CRM databases, your telemarketing agents can make timely calls and pitch the right products and services to prospects. Thus, CRM platforms increase agent efficiency and enable them to offer personalized experiences to customers. The data insights obtained from CRMs also create opportunities for upselling.

What are the 5 telemarketing techniques?

You must use appropriate telemarketing techniques such that your agents can grab the attention of prospects and make successful pitches:

  • Equip your agents with all the information they need to talk to prospects. You can do this by integrating your telemarketing software with your CRM database.
  • Have sales scripts to help agents convey lots of information over short calls. However, train them to deliver scripts naturally and update scripts regularly using your CRM data.
  • Invest in the right technology to increase the efficiency of your agents. Telemarketing software with automated dialing, click-to-call, voicemail drop, etc., increases agent productivity.
  • Monitor agents using tools like call barging, call whisper, live call listening, etc., and give them regular feedback.
  • Train your agents in telemarketing skills and teach them how to engage a customer, open conversations, use the right tone, handle difficult situations, and the like.

Are telemarketing calls illegal

Telemarketing and cold calling are not illegal in the United States and most countries in the world. However, all countries have strict regulations regarding telemarketing practices. You must adhere to these laws to avoid penalties and legal repercussions.

In the United States, for example, telemarketing is regulated by the Telephone Consumer Protection Act (TCPA) and the Telemarketing Sales Rule (TSR). These laws state that telemarketers must obtain prior permission from customers. Similarly, telemarketing companies must also honor the national Do Not Call (DNC) registry.

In addition to these laws, many states may have their own separate regulations regarding telemarketing, call recording, robocalls, voicemail drops, etc. Make sure that you check all such local and federal laws before starting a telemarketing campaign. It is a good idea to consult with your legal team or get in touch with your service provider.